We are looking for an experienced marketing specialist to join the team of our globally leading, innovation-driven pharmaceutical partner. The future Brand Manager will play a key role in shaping and executing brand strategy within the rheumatology therapeutic area, driving patient-centric marketing initiatives and supporting long-term brand growth.
Key Responsibilities:
- Collaborate with cross-functional teams (Brand Team, In-Field, Medical, Market Access) to deliver integrated, patient-centric brand strategies
- Translate customer, stakeholder and patient insights into target segmentation, positioning and actionable marketing plans
- Lead the design and execution of innovative, multi-channel marketing activities and stakeholder engagement initiatives
- Drive the development of Strategic Brand Plans, Tactical Plans and Long-Range Plans
- Ensure alignment of brand messaging, in-field materials and activities with the overall Brand Story and strategy
- Facilitate cross-functional collaboration and support Brand Team activities and discussions
- Monitor brand performance, market dynamics and identify opportunities to optimize marketing impact
Key Requirements:
- University degree in Life Sciences or Economics/ Marketing
- Minimum 5 years of experience in pharmaceutical/biotech marketing
- Experience in immunology and/or rheumatology is an advantage
- Solid understanding of the healthcare environment and market dynamics
- Knowledge of strategic and tactical marketing, including digital channels
- Strong communication and stakeholder management skills
- Fluency in English, both written and spoken
Should you be interested in the opportunity please do not hesitate to submit your professional CV so we can contact you with the further details.
We are looking for an experienced marketing specialist to join the team of our globally leading, innovation-driven pharmaceutical partner. The future Brand Manager will play a key role in shaping and executing brand strategy within the rheumatology therapeutic area, driving patient-centric marketing initiatives and supporting long-term brand growth.
Key Responsibilities:
- Collaborate with cross-functional teams (Brand Team, In-Field, Medical, Market Access) to deliver integrated, patient-centric brand strategies
- Translate customer, stakeholder and patient insights into target segmentation, positioning and actionable marketing plans
- Lead the design and execution of innovative, multi-channel marketing activities and stakeholder engagement initiatives
- Drive the development of Strategic Brand Plans, Tactical Plans and Long-Range Plans
- Ensure alignment of brand messaging, in-field materials and activities with the overall Brand Story and strategy
- Facilitate cross-functional collaboration and support Brand Team activities and discussions
- Monitor brand performance, market dynamics and identify opportunities to optimize marketing impact
Key Requirements:
- University degree in Life Sciences or Economics/ Marketing
- Minimum 5 years of experience in pharmaceutical/biotech marketing
- Experience in immunology and/or rheumatology is an advantage
- Solid understanding of the healthcare environment and market dynamics
- Knowledge of strategic and tactical marketing, including digital channels
- Strong communication and stakeholder management skills
- Fluency in English, both written and spoken
Should you be interested in the opportunity please do not hesitate to submit your professional CV so we can contact you with the further details.